October 30, 2007

Microsoft - View myWorld

Microsoft is a solid employer of emerging minds, and offers a great employment opportunity to graduating college students just starting out, or early professionals looking to compete in their fields, but to grab the attention of this highly sought-after demographic a new level of corporate transparency was expected in order to attract applicants.

Pinacol worked with JWT Seattle to craft a creative design that highlighted Microsoft's employees through the View campaign, a window into the lives, biographies, and interests of Microsoft employees. The site was built with Flash and a versatile XML structure to allow for the addition of pages and copy in further site updates. The site experience provided users with questions and answers, blog summaries and posts from MS employees, and videos that showcased the versatility offered by a career at Microsoft.

Click here to view the site.

View<myWorld>

Posted by kevin at 09:54 AM

October 15, 2007

DirecTV - Invasion

Working with Deutsch, Pinacol produced banners to illustrate DirecTV's initiative to offer 100 channels in HD by the end of the year.

This text is replaced by the Flash movie.

Posted by rory at 01:02 PM

October 14, 2007

DirecTV - Shake

Working with Deutsch again, Pinacol produced a set of banners that feature the big mega satellite from the TV spots for DirecTV. Now if we could only produce some banners with Beyonce in them...

This text is replaced by the Flash movie.

Posted by rory at 01:26 PM

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