Trail Mix
Working with CREW and IPSH, Pinacol developed an online campaign to create awareness for the show "Trail Mix" -- the story between musicians and their love affair with horses. Expandable and other large size banners were equipped with a data capture element allowing for a message from Sheryl Crow to be sent to the users cell phone.
Related Work: Animal Planet, DataCapture, RichMedia
AKC Eukanuba National Championship
The AKC Eukanuba National Championship has quickly become one of the most widely regarded dog show competitions in just its fifth year. Pinacol produced a wide variety of units for CREW and Animal Planet targeted at dog enthusiasts.
Pinacol produced a floater and expandable unit with integrated video.
Click here to view the floater in Eyeblaster (IE Required).
Related Work: Animal Planet, Discovery, RichMedia