» Pinacol's E! Work Archives

ESPN Hollywood

E! Online's promotion of the new ESPN celebrity / sports show ESPN Hollywood needed an eye-catching Votebeam poll banner to match the new look and feel of the E! Online website.

Related Work: E!

Sundance and Turning Leaf

Just in time for E!'s coverage of the 2005 Sundance Film Festival, Pinacol developed a real-time Votebeam poll banner, to engage Sundance fans to interact with the Turning Leaf brand.

Related Work: DataCapture, E!, Turning Leaf, __FAVORITE

Revlon on the Red Carpet

E! and Revlon contacted Pinacol to create a holiday ad campaign, to run on E! Online. Pinacol developed several units, designed to promote the cosmetic giant's Revlon on the Red Carpet campaign.

This text is replaced by the Flash movie.

Related Work: Banners, E!, Revlon

Emmy 2004 Interactive Poll

Pinacol, working with E! Online and HP, created the Emmy 2004 "You Tell Us" poll banner. Built in Flash and XML, the banner enables visitors to E! to vote and receive real-time results, without ever having to reload a page. And because of the ad unit's XML flexibility, new poll questions can be implemented quickly, without having to create an entirely new set of files.

Related Work: DataCapture, E!, HP, __FAVORITE

Cruise to MeXXico

Just in time for Spring Break 2004, Dos Equis wanted to create a sweepstakes that built upon the popular "Wild On" brand. E! and Pinacol obliged, creating an exciting, sexy, fun sweepstakes entry site featuring beautiful photographic imagery brought to life with the marvels of Flash.

This text is replaced by the Flash movie.

Visit the microsite

Related Work: Banners, DataCapture, Dos Equis, E!, Webdev

Gigli on E!

Pinacol and E! worked with Sony Pictures and Revolution Studios to develop a custom microsite, to promote the release of their Summer 2003 film, Gigli. With the film's two stars at the center of the E! universe, Pinacol created Six Degrees of Ben and Jen, an interactive Flash piece that invited users to trace the ties between Ben and Jennifer's on screen roles.

<img src="http://www.pinacol.com/wip/gigli/html/images/sixdegrees_lowend.jpg" width=760 height=392 border="0">

NOTE: Rich media piece has been shrunk to fit presentation window.

View the complete microsite

Related Work: E!, Sony Pictures, Webdev

E! Online

E! Online is a massive content site with development happening everyday. Online promotions and content are constantly being created, with integrated sponsorships that span across E!’s site, as well as their television network. A need for Internet solutions ranging from banner creation and micro site development to last minute creative updates demands a resource that delivers quality products consistently.
This text is replaced by the Flash movie.

Related Work: E!

Bourne Identity Sweepstakes

Jason Bourne is alive. And to promote the launch of this exciting new film franchise, Pinacol and E! worked with Universal Pictures to create an integrated sweepstakes signup banner, to give away hundreds of passes and other Bourne Identity goodies.

NOTE: Functional unit no longer active online.

Related Work: DataCapture, E!, NBCUniversal

Aquafina: Celebrity Surf 'n Spa

Looking for a new way to promote bottled water to their target audience, Aquafina contracted E! to develop a high-profile sweepstakes promotion, to coincide with a major national branding campaign. E! enlisted Pinacol, and within a matter of weeks, the Celebrity Surf 'n Spa Sweepstakes. On-air promos directed users to a microsite online, developed by Pinacol, where they could enter to win a trip to be pampered at a 5-star spa like a true celeb.

Link to microsite

Related Work: Aquafina, E!, Webdev

Janet Jackson: "all for you"

Pinacol collaborated with E! to create the "all for you Sweepstakes", to promote Janet Jackson's 2001-2002 World Tour. The sweepstakes microsite invited fans to vote for their favorite Janet remix video, while also providing additional tour information, alongside the sweepstakes entry. The sweepstakes was a rousing success, attracting record-breaking signups for E! Online.

Visit the microsite

Related Work: DataCapture, E!

Kahlua does Ibiza

Pinacol worked with Kahlua to create a custom sweepstakes and integrated marketing campaign for E! Online and E! Networks. E! viewers were directed to the Pinacol-developed Kahlua Black Russian microsite on E! Online to take a virtual tour of Ibiza, and to enter for their chance to win a trip to the little Spanish island that never sleeps.

NOTE: Rich media piece has been shrunk to fit presentation window.

Related Work: E!, Kahlua, RichMedia

The Mummy Returns

A skyscraper with a sweepstakes. Get data capture from the banner!

Related Work: DataCapture, E!, NBCUniversal