Janet Jackson: "all for you"
Pinacol collaborated with E! to create the "all for you Sweepstakes", to promote Janet Jackson's 2001-2002 World Tour. The sweepstakes microsite invited fans to vote for their favorite Janet remix video, while also providing additional tour information, alongside the sweepstakes entry. The sweepstakes was a rousing success, attracting record-breaking signups for E! Online.
Posted by bunch at July 12, 2001 04:51 PM