Symantec - Day One
In conjunction with J. Walter Thompson, Pinacol developed a campaign to promote Symantec's acquisition of Veritas. Further solidifying Symantec's position in the network security field, the acquisition of Veritas was one more step toward making the customer feel safe using the internet with Symantec and Veritas on their side.
Symantec Enterprise MSS
Symantec needed an GIF-animated emailer to promote their new Managed Security Services to businesses around the globe while maintaining their previous online imagery. Pinacol, in conjunction with Symantec, created a layout that introduces Symantec's broadening services and joins these with Symantec's established corporate imagery.
Click here to view the animated emailer.
Symantec - BE FEARLESS
Pinacol, in tandem with J. Walter Thompson, re-branded Symantec's online marketing. The new campaign--"BE FEARLESS"--began rolling out in October 2004.
Recognizing that "THE NETWORK" is the most critical and valuable asset to enterprises, Symantec is re-positioning itself beyond just security. Their products will empower the right people to have the right information at their fingertips, 24-7.
Symantec - Spider-Man
Hundreds of units for five different countries--United States, Australia, Singapore, Germany and Italy--needed to be developed in order to give away Sony's Spider-Man 2 on DVD with the purchase of Norton Internet Security and/or Norton SystemWorks.
Related Work: Banners, Sony Pictures, Symantec
Symantec - Resilient Infrastructure
Pinacol, collaborating with J.Walter Thompson and Symantec, developed a multimedia Flash presentation, to promote their new "Resilient Infrastructure" messaging at a worldwide webcast event in late October.
NOTE: Movie has been shrunk to fit within the presentation environment.
Related Work: Multimedia, Symantec
Symantec - Regulatory Compliance
Pinacol worked with J.Walter Thompson and Symantec to develop a dynamic Flash-based presentation to promote the concept of Regulatory Compliance during a worldwide webcast event in late October.
NOTE: Movie has been shrunk to fit within the presentation environment.
Related Work: Multimedia, Symantec
Symantec - Norton Internet Security
Every quarter, Symantec needs to freshen-up consumer awareness of Norton Internet Security's five primary features: AntiVirus, Personal Firewall, Privacy Protection, Parental Controls and Spam Filtering.
iVillage/Symantec
As a special offer to their customers, iVillage teamed with Symantec to provide their members with a rebate on Norton's Anti-Virus and Anti-Spam software.
Click here to view the emailer unit.
Pinacol wins Bronze Icon Award
AdWeeks Technology Awards recognized Symantec's "In Your Life" campaign with a piece of bronze hardware. Only beaten by significantly larger accounts, HP and IBM this time, Pinacol will set its sights on gold for 2005...
Symantec - The Lion King
Working with J. Walter Thompson, Pinacol developed a new marketing cross-over campaign for Symantec's Norton Internet Security application and The Lion King Special Edition DVD. Utlizing familiar animation from the beloved family film, Pinacol integrated two very distinct styles to create a single campaign within the jungles of the internet.